The Client

Walnut Waves is a popular surf shop offering high-quality surfboards, wetsuits, accessories, and apparel for surfers of all levels. Known for its exceptional customer service and dedication to the surf lifestyle, the store caters to both local surfers and visitors looking to enjoy the waves. With a strong following in the surfing community, the store wanted to expand its reach and elevate its online presence.

The Brief

Before partnering with us, Walnut Waves operated on a basic, outdated website that struggled to meet the demands of modern e-commerce. The store wanted to:

• Upgrade to a professional, user-friendly Shopify store.

• Migrate existing product listings from their old platform seamlessly.

• Create a custom design that reflects their surf culture and lifestyle.

• Set up e-commerce functionalities, including shipping, payment gateways, and inventory management.

• Ensure the website is mobile-responsive to serve customers on all devices.

The brief was clear: create an online store that embodies the surf culture while offering a seamless shopping experience for customers.

How We Helped

• Custom Shopify Store: Designed and launched a fully branded, surf-inspired e-commerce store.

• Product Migration: Transferred current product listings from the old website to Shopify with minimal disruption.

• Custom Design: Developed a unique, eye-catching design that aligns with the surf store’s brand identity and target audience.

• Plugin Setup: Integrated essential Shopify plugins for smooth operations, including inventory management, upselling, and SEO optimization.

• Payment Gateways: Set up secure and diverse payment options to ensure smooth transactions for customers.

• Courier & Shipping Setup: Integrated shipping options to streamline order fulfilment and provide customers with various delivery choices.

• Mobile-Optimized: Ensured the website is responsive and provides a great shopping experience on mobile devices.

The End Result

The new website transformed Walnut Waves into a modern, professional online destination for surfers. As a result:

• Seamless Online Shopping: Customers can easily browse, shop, and check out with an intuitive user experience.

• Increased Sales: The store saw a boost in both local and global sales due to improved site performance and functionality.

• Stronger Brand Identity: The custom design showcases the store’s unique surfing culture, resonating with their target audience.

• SEO Benefits: The store’s SEO-friendly features have increased visibility, drawing more organic traffic.

• Complete Control: The client now has full control over product listings, orders, and marketing through their new Shopify dashboard.

Ongoing Relationship

We continue to work closely with Walnut Waves by providing:

• Secure Hosting & Maintenance to keep the site running smoothly and securely.

• Regular Updates for product listings, promotions, and new surf gear releases.

• Technical Support for any issues or new features the client may need.

• Ongoing SEO & Performance Optimization to ensure the site remains competitive and continues to grow.

This ongoing collaboration allows Walnut Waves to focus on growing their brand and serving the surfing community, while we handle their digital presence.